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GuideIndustries10 min readPDF · 20 pages

Guide: Power Your Real Estate Business with HubSpot

Applying HubSpot to the real estate business, from lead acquisition to after-sales. Includes the recommended data model for projects and units.

Published on December 11, 2024

E-BOOK

Guide: Power Your Real Estate Business with HubSpot

Executive summary

Presents typical sales processes in the real estate sector and how to model them in the CRM: projects, units, reservations, and purchase agreements. Adds follow-up automation and conversion reports by channel and project.

Key takeaways

  • Data model for projects and units
  • Sales follow-up automation
  • Conversion reports by channel and project

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