Awtana
EPISODE 18AI35 minutesJune 3, 2025

Artificial intelligence is here: adapt to change or get left behind

Mateo, founder and entrepreneur, shares how to apply artificial intelligence to specific business problems: where to start, how to redesign workflows, and what strategies allow you to increase productivity without sacrificing human judgment in decision-making.

Episode notes

  • Guest background and starting point of the analyzed case.
  • Concrete decisions that transformed operations and why.
  • Common mistakes when executing the initiative without a prior process.
  • Metrics used to validate business impact.
  • Recommendations for applying this in a LATAM B2B company.
Applied AIProductivityInnovation

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