EPISODE 35NEW EPISODEFrom 72 Hours to 5 Minutes: Awtana's Audit Agent Presented at UNBOUND 2026
César Hernández presents Awtana's Audit Agent, launched at UNBOUND 2026: an AI-powered HubSpot audit that cuts a 72-hour diagnosis down to 5 minutes.
Amplify Podcast
Every episode brings together Revenue, Technology and Data leaders from LATAM to review real decisions: what they implemented, what failed and what results they got. No generic theory, with regional context.
Showing 12 of 35 episodes
EPISODE 35NEW EPISODECésar Hernández presents Awtana's Audit Agent, launched at UNBOUND 2026: an AI-powered HubSpot audit that cuts a 72-hour diagnosis down to 5 minutes.
EPISODE 34Guest: Luciana Gasser · Cheers
Contracts are no longer static documents; they have become living processes within commercial operations. Luciana Gasser explains how digitizing agreements accelerates deal closing in LATAM.
EPISODE 33Guest: Carolina Samsing · dLocal
Scaling a sales team requires clarity on the ideal customer profile before adding headcount or technology. Carolina Samsing shares how to combine CRM, metrics, and AI to grow without losing control.
EPISODE 32Artificial intelligence only delivers results when data is reliable. This episode covers the preliminary work every company must perform on its information before automating.
EPISODE 31Digitizing is not transforming. This episode identifies the most common mistakes in digital transformation processes and the proper sequence to execute them.
EPISODE 30Guest: Máximo Otonio Pachón · Campo Alto
Personalization is artificial intelligence's greatest contribution to learning. Máximo Otonio Pachón analyzes its concrete impact on technical workforce training.
EPISODE 29Automating a flawed process only accelerates errors. This episode explains how to align your strategy before scaling with artificial intelligence and CRM.
EPISODE 28Artificial intelligence shortens the sales cycle when it frees up time for the sales team. This episode shows how to compete with major players without losing the human touch.
EPISODE 27Selling in B2B is an exercise in trust, not pressure. This episode connects artificial intelligence, marketing, and conscious leadership without losing the human component.
EPISODE 26Guest: Camila Gamboa
Active listening is the most underestimated sales skill in B2B. Camila Gamboa explains how to turn conversations into actionable information for the sales team.
EPISODE 25Growing fast without organizing operations creates costly operational debt. This episode explores how to use CRM and artificial intelligence purposefully in B2B marketing.
EPISODE 24A data-driven culture is built on processes, not dashboards. This episode connects the technical data layer with day-to-day commercial decisions.
We review your sales process, your CRM and your data to identify where revenue is leaking and what to automate first.
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