Awtana
EPISODE 03Data41 minutesOctober 22, 2024

How Artificial Intelligence Is Redefining Business, with Kristopher Brigham

Kristopher Brigham, founder of WOM, analyzes how artificial intelligence is transforming entire industries, from startups to large corporations: the central role of data, strategies to compete with larger players, and how to prioritize technology investments.

Episode notes

  • Guest background and starting point of the analyzed case.
  • Concrete decisions that changed operations and why.
  • Common mistakes when executing the initiative without a prior process.
  • Metrics used to validate business impact.
  • Recommendations for applying it within a LATAM B2B company.
DataApplied AIStrategy

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