An analysis of how artificial intelligence and automation transform the sales cycle: which tasks should be delegated to technology, how to maintain the human conversation at decisive moments, and what enables mid-sized companies to compete with major market players.
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EPISODE 33Guest: Carolina Samsing · dLocal
Scaling a sales team requires clarity on the ideal customer profile before adding headcount or technology. Carolina Samsing shares how to combine CRM, metrics, and AI to grow without losing control.
EPISODE 26Guest: Camila Gamboa
Active listening is the most underestimated sales skill in B2B. Camila Gamboa explains how to turn conversations into actionable information for the sales team.
EPISODE 16Automating tasks, generating content, and personalizing interactions: marketing is shifting in form and speed.
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